Businesses love high switching costs – think of your gym forcing you to pay to cancel your subscription or Apple turning off your groupchat checkmark when you switch to Android. The more it costs you to move to a rival vendor, the worse your existing vendor can treat you without worrying about losing your business.

Capitalists genuinely hate capitalism. As the FBI informant Peter Thiel says, "competition is for losers." The ideal 21st century "market" is something like Amazon, a platform that gets 45-51 cents out of every dollar earned by its sellers. Sure, those sellers all compete with one another, but no matter who wins, Amazon gets a cut